Privacy International (PI) has filed complaints of "systematic infringements" of data protection law by seven info-sucking companies that it says find it too easy to fly under the radar.

In the civil rights group's sight are data brokers Acxiom and Oracle, ad-tech firms Critero, Quantcast and Tapad, and credit referencing agencies Equifax and Experian.

PI said it wants European data protection watchdogs to launch probes into the seven companies, which it claimed exploit the data of millions of people without thorough criticism, to assess whether their practices meet the standards set in the General Data Protection Regulation.

Source: The Register

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