Ahead of its first-quarter earnings, on Wednesday Facebook unveiled a new caller-ID and business directory app named “Hello.”

Built by Facebook’s Creative Labs and Messenger team, the app connects directly with the social network so users can see who’s calling, block unwanted calls, and search for people and places.

“When you get a call, Hello will show you info about who’s calling you, even if you don’t have that number saved in your phone,” Andrea Vaccari, product manager at Facebook, notes in a new blog post. “You will only see info that people have already shared with you on Facebook."

With Hello, users can also search for people and businesses on Facebook and call them with a single tap.

Source: MediaPost

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